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live-chat-support-is-important-kbworks

Nowadays when you go to any serious website, you're bound to see a little chat widget on the bottom right of the screen. Taking just a few minutes to set this up on your website could have some transformational results for your website. Kissmetrics, a company that specializes in helping website owners improve their performance, has published a convincing report called: “5 Reasons Why Live...

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google-analytics-metrics-kbworks

Understanding how people use your website is a fundamental step for improving future online marketing campaigns; luckily Google Analytics helps do just that. In this post, we will outline the five Google Analytics Metrics that businesses need to run.   What is Google Analytics? Google Analytics is a free Google product you can install that collects visitor behavioral data from your website. This data is used to create...

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ecommerce-website-design-kbworks

There are many things to think about as you start looking around for e-commerce site solutions, tips, and services that can help you. It’s also important to prepare yourself with plenty of research and data. The more time you invest into the research and planning, the more likely you will end up with an e-commerce site that will make sales and grow along with your...

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how-to-make-a-sitemap-kbworks

Just how a house isn't built until an architect layouts out the plan and the foundations are built, websites should be strategically planned with a site map. A site map is a hierarchical structure of a website’s pages. In addition to a listing of the pages, site maps also typically include details regarding the purpose, intent, content, and functionality of each page. A site map...

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how-to-improve-wordpress-performance-kbworks

Website performance has become more important than ever in recent years. Providing a fast online experience is one of the best ways to retain website visitors, which in turn can lead to more conversions and sales. On the other hand, having a slow or non-mobile friendly website will result in a higher bounce rate and potential loss of sales. In this article, we’ll cover how...

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how-to-improve-ecommerce-conversion-rate-kbworks

While implementing a conversion rate optimization (CRO) strategy may seem like a daunting task, imagine what improving your conversion rate by even 3% would mean to your monthly sales revenue. That seemingly small 3% increase multiplied over the course of  several years could compound into a lot of money you otherwise wouldn't have earned. If you're a eCommerce website owner, improving your conversion rates may...

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what-is-wordpress-kbworks

What is Wordpress?   Wordpress is arguably one of the easiest and most powerful website content management system (or CMS) out there today. It's free to get started with, open source, and has a wide host of capabilities and extensions that take it much further than just a simple CMS or blogging platform. What really makes Wordpress great are the vast options of plugins. Plugins are modular...

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kbworks-new-website

Deciding what kind of website you need is difficult. There are tons of factors and risks that come into play. Having a website nowadays is a no-brainer, every business, blogger, startup, or entrepreneur needs one. But how do you want it to look? What should it look like? What are the options available for creating it and how can you maintain it yourself with minimal...

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Image

Although it is certainly appealing and sometimes easy to start anew, discretion and caution when it comes to completely revamping your website is needed. Websites, over time, have functionality and designs outdated. Migrating all of your content, images, and videos could also be a lot of work. Lastly, starting fresh with a new website redesign takes time, money, and effort. Before you consider investing in...

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improve-website-performance-kbworks

Website performance has become more important than ever in recent years. Specifically, a website's loading time is a big factor that dictates a website's success. In a previous post, we discussed why designing your website with loading times in mind is extremely important. Most users will abandon your website if it takes longer than three seconds to load. Providing a fast web experience is one of...

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